Strengths prompt newsrooms to podcast

How 5 news outlets are finding success with podcasts:

While Serial fans may be marking down days in the calendar until the return of the series’ second season later in the year, the buzz surrounding podcasts isn’t fading away.

News organisations have taken a cue from Serial and have started exploring this storytelling medium, but the key to making it work is thinking how it can improve your journalism and what kind of stories can shine through it.

Here are some recent examples from the Financial Times, Quartz, BBC, The Guardian and BuzzFeed.

If you could — and you can, so why aren’t you? — podcast, what topics would you pick up and run with?

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