Where did you have breakfast this morning? Was it on a table like this?
It’s based on Microsoft’s Surface technology, modified by the R&D Lab to create a Times-oriented user experience that reimagines the old “around the breakfast table” reading of the paper. You’ll notice that, in the demo, news is both highly personal and highly social — and that the line between “consumer” and “news consumer” is a thin one. Ads look pretty much the way we’re used to them looking, but they’re also integrated into the tabletop flow of information.
And news itself, in the same way, collapses into the broader universe of information.
Who has time for reading with breakfast? (I’d love to.) I suspect the biggest opponent will be the television, which, poor programming aside, may be hard to uproot in the short term.
The ad integration is nice. The curation, either human or algorithm, is even more important in this model. The first time Bill Gates demoed this premise it was incredible to conceive. Now the interface just looks more and more like an Apple screen. Odd how that happens.
You could be reading about a Twitter libel case on your breakfast infonewstainment table one day. They’re popping up. Be aware of what you say, and of how libel laws work.
Journalists who manage to get that addition to their breakfast nook may be spending a lot of bagel time over LinkedIn.
A new survey from Arketi Group found that the percent of journalists on LinkedIn has increased from 85 percent in 2009. Why?
LinkedIn provides an easy way for reporters to connect with sources.
“It comes as no surprise more BtoB journalists are participating in social media sites, especially LinkedIn,” Mike Neumeier, principal of Arketi Group, says, “LinkedIn provides an online outlet for them to connect with industry sources, find story leads and build their professional networks.”
While more journalists are on LinkedIn than any other social network, they have increased their presence on other networks, too. The survey found that 85 percent of journalists are on Facebook and 84 percent use Twitter. Only 55 percent of journalists used Facebook in 2009, and 24 percent were on Twitter.
Google+ should be included in there too, because it will work very well once it gets passed the early adoption stage. Also, as one commenter under that report notes, there is a difference between having an account and using it. I personally use LinkedIn only sparingly. And yet I get more mail from them than anyone.
Quick hits: Kentucky athletics cracks down on student reporters. (Now with an update.) There’s a bit of muscle flexing from the SIDs and a big reaction from the student-journalists (and the APSE and SPJ). The first in a big wave of 10th anniversary stories coming up, this one examining how we’ve changed since Sept. 11th. Answer: Far more than we’d like. One hundred story ideas, nice feature idea for when you’re reaching for copy. And Forbes personalizes the Washington Post’s infographics designer.
Finally, the Associated Collegiate Press’ multimedia story of the year finalists. All of them are worth checking out. Many are worth studying for inspiration. Great work by busy student-journalists in there.